Pepperidge Farm Releases Special Edition Goldfish® Crackers Featuring Disney•Pixar “Finding Dory” Packaging
Pepperidge Farm® Special Edition Goldfish® Crackers featuring characters from Disney•Pixar’s Finding Dory marks the first Goldfish product to feature Disney•Pixar designs in our nearly 55-year history. First available in Walmart and Target in mid-May, the product will be available nationally in June. These Special Edition Goldfish Crackers include a fun mix of blue, vibrant orange and regular orange cheddar crackers, packaged in a vibrant blue bag featuring Dory and Nemo; the back of the package features a coral maze game. As always, Goldfish are baked with real cheese and made with colors sourced from plants such as watermelon and Huito juice concentrate.
Brian Blanchard, Vice President, Cookies & Crackers, Pepperidge Farm said “This was such a natural collaboration because the film is about Dory learning about the meaning of family through a fun journey. That’s what Goldfish are all about – connecting families through playful moments. We hope families enjoy the snack and film together, and that the combination brings smiles all around.”
Disney•Pixar’s Finding Dory is one of the summer’s most anticipated films, and will hit theaters nationwide Friday, June 17.
Pepperidge Farm, based in Norwalk, Connecticut, introduced its Goldfish crackers in 1962 after founder Margaret Rudkin discovered them on a trip to Switzerland. Today, Americans enjoy about 150 billion Goldfish each year – if strung from head to tail, that could reach around the world nearly 60 times. For more information and ideas about how to interact with Goldfish, visit www.goldfishsmiles.com and www.goldfishfun.com.